As consumers, we are faced daily with choices about what to eat.
As a bodybuilder, we are bombarded with protein bars that
promise everything from tons of protein, low carbs, less fat,
and the cheapest bar on the market. But rarely do any of the
bars meet the most necessary requirement of them all. If the bar
doesn’t taste great, then I don’t want to eat it.
Regardless of how much protein might exist in a particular bar,
if Bar A has more but tastes worse then than Bar B, I’m still
more likely to choose Bar B. As a consumer of protein bars, I
don’t feel like forcing myself to eat something two or more
times a day just because it has the best whey-protein on the
market. And while some bars can claim to be great tasting, they
never do the definitive real taste test.
The real taste test is a bar that not only health conscious
adults will enjoy but one that you can give your child and it
won’t come home in his/her backpack. If your child (if you are
childless, get a bar and test it out on a niece/nephew) won’t
eat the bar, chances are there’s a reason for that. Because it
doesn’t taste good.
Over the last few years, low sugar, low carbs has become such a
big deal. So now we have some of the healthiest bars on the
market. But nobody wants (I didn’t say won’t) to eat them.
Because it’s like going to the dentist. Who wants to go? We go
because we know the consequences of not going are worse. But is
that really how you want to feel about something that you eat
two or more times a day?
How about eating a bar that tastes good, has enough of the good
stuff in it, and eating it two times a day is a treat? Okay, so
you might get more sugar. Again, you might get a few more carbs.
But statistics prove that you will be more likely to consume all
that good stuff more often if you like doing it. Most of us
don’t daily do something that we don’t like doing unless there
is a compelling reason to do so. The lure of money comes to mind
when I think of work.
Choose a bar that has enough protein in it and enough carbs. And
sugar isn’t all that bad. When you workout, your body needs
instant fuel. Sugar is a better source of immediate fuel then
protein. Having some sugar before your intense bodybuilding
workout is not a bad thing. Forget all the science of the bar.
Taste is most often overlooked in choosing a good protein bar.
Give the bar to your child and see if they eat it. If they do,
chances are, you will too.
About the author:
Marc David has a degree in Criminal Justice from Sacramento
State, a 16 year history of non-competitive bodybuilding and is
the owner of Freedomfly -the fitness network! For free fitness
tools, discount supplements, fitness consultation, and workout
routines, visit http://www.freedomfly.net
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